A night at the cinema or theatre is an occasion, and audiences want to capture it. Independent cinemas and theatres compete with streaming and the big chains on experience, and a beautiful foyer photo spot is a small touch that people remember, photograph and share.
Ways to use a flower wall
A permanent foyer photo spot
Put a flower wall near the entrance or bar with your venue name in neon. Every guest photo before the show becomes free promotion for your programme. Read how a feature wall turns guests into your marketing team.
Premieres, galas and opening nights
Opening nights and press events need a backdrop for cast, guests and local press photos. A flower wall gives a red-carpet feel without the cost of a printed press wall.
Themed screenings and events
Rom-com nights, sing-along screenings, Valentine's showings and Christmas classics all sell better with a themed photo spot. Swap colours to suit the season.
Private hire and parties
Many cinemas and theatres hire out screens and bars for birthdays, hen parties and corporate events. Including a flower wall makes those packages more attractive.
Designs that suit entertainment venues
- Glamorous: Ivory Classic with Gold suits art deco foyers and gala nights.
- Bold and dramatic: Red & Pink or Purple Tropical work in darker, theatrical spaces.
- Fun and photo-friendly: Pink Blush and Hot Pink are crowd-pleasers for parties and themed nights.
- Sparkle: a sequin wall adds glitz for premieres and award nights.
Before you install
- Check your fire risk assessment. Public venues have rules about decorative materials in foyers and escape routes. Talk to whoever manages your fire safety before installing, and email us if you need product details to help with that.
- Keep exits clear. Place the wall away from doors, stairs and queue routes.
- Light it. Foyers are often dim. A spotlight or LED panel makes photos look far better.
- Consider freestanding. A flower wall with a stand can move between the foyer, bar and private hire spaces. See our guide to flower walls with stands.
Running a bowling alley or other entertainment venue as well? Read flower walls for entertainment venues.
Frequently asked questions
Why would a cinema or theatre have a flower wall?
It gives audiences a photo spot before the show, adds glamour to premieres and opening nights, and makes private hire packages more appealing.
Where should a flower wall go in a foyer?
Somewhere visible near the entrance or bar, well lit, and away from exits, stairs and queue routes.
Can I change the design for themed events?
Yes. Panels can be swapped or restyled, so you can change colours for Valentine's, Christmas or themed screenings.